Now I have seen it all…a Social Networking gift card!But actually it is a great idea for the gift card company…imagine the possiblities.It would be great to give b-day, get-well, and other gifts from inside your Facebookworld? Here is an excerpt or click here for the full story.Ideaedge, Inc., a developer of prepaid gift card programs, is expanding itsofferings using social networks to encourage groups of people to contributeto one gift card.The platform, called the Social Network Enabled Gift Card, will allowmultiple people to contribute to a group gift card. The application willlet people choose a card and create a list of friends from social networks,such as MySpace.com, to donate toward the card amount.Wonder how I apply this to enterprise software marketing. any ideas?
April 16, 2008
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Incredible. Wonder if they’ve applied this idea to bridal registries yet? Maybe in a large office situation collections for the office birthday parties…LOL
Comment by Cindy — April 16, 2008 @ 9:01 am
At first I thought this was crazy…but you are right there are many real business opportunities here.
Comment by Cliff Kinard — April 17, 2008 @ 2:37 pm